Case studies
Wins boards can believe
Composite case studies from the kinds of engagements Sirajia Sol runs — SEO tied to pipeline, compliant authority links, and conversion-focused web. Client names are withheld and no metrics are invented.
Wins our clients can take to the board
These are composite stories based on the kinds of engagements Sirajia Sol runs. Client names and brand marks are withheld. Outcomes are framed as directional results (pipeline quality, authority, conversion paths) — not fabricated screenshots or invented percentage lifts. If you need a scoped proposal for your category, start a conversation.
B2B SaaS — SEO tied to pipeline, not vanity traffic
Context
A B2B SaaS team was ranking for informational queries that filled the blog and emptied the pipeline. Organic sessions looked healthy in analytics; sales saw little influenced opportunity. The brief was to rebuild organic around commercial intent without torching the existing content footprint overnight.
What we did
- Mapped search demand to demo- and evaluation-intent themes; deprioritized low-intent topics that only inflated session volume.
- Tightened technical foundations (crawl, indexation, internal links) so commercial pages could compound.
- Rebuilt content systems around product and category language buyers already use.
- Tied reporting to pipeline-influenced sessions and assisted opportunity — not raw traffic.
Outcome
Pipeline-influenced organic sessions rose while low-intent traffic was deliberately deprioritized. The growth team could take organic to the board as a contribution to pipeline, not a vanity chart.
Services used
SEOContent & brandSaaS link building
Need SEO that sales will recognize?
Fintech — Site + funnel rebuild for conversion
Context
A fintech team’s marketing site explained features but lost people before demo. Paid could fill the top; activation still lagged. They needed a clearer positioning story and faster paths to the right next step — without a paid-spend spike as the “fix.”
What we did
- Rebuilt the web experience around positioning, proof, and decision paths.
- Simplified journeys to demo / contact; cut dead-end pages and vague CTAs.
- Aligned page speed and clarity so product intent survived the first session.
- Coordinated copy and UI like a product surface — clear owners, weekly signal.
Outcome
Activation improved through clearer positioning and faster demo paths — without relying on paid spend spikes to paper over a weak site.
Services used
Web developmentContent & brandSoftware development
Site converting like a brochure?
B2B / multi-channel — One content system for SEO, PR, and product
Context
A growth-stage team was running SEO blogs, PR pitches, and product messaging as three separate voices. Output was high; narrative drift was expensive. They needed one system with a job for each piece of content.
What we did
- Locked a single narrative spine across SEO, PR, and product.
- Built editorial calendars that served commercial pages and earned coverage — not filler volume.
- Connected publish workflows to the same owners who owned pipeline and PR goals.
Outcome
Fewer orphan posts; clearer story in sales and press conversations; content stopped competing with itself.
Services used
Need one content system?
Questions about these case studies
Are these real client names?
Why no exact percentage lifts?
Which services show up most often?
Who leads the work?
How do we start?
Proof without theatre
Sirajia Sol has been the growth partner teams keep year after year.
Clutch
Top SEO & digital agency recognition
GoodFirms
Verified growth and development partner
DesignRush
Listed among leading digital agencies
- 9
- Years of experience
- 225+
- Clients served
- 450+
- Projects delivered
- 94%
- Client retention
More on how we work: Our approach · All services · Meet the founder
“Sirajia Sol handles the hardest part of growth: turning digital work into revenue”
Maya T.
VP Growth
“Sirajia Sol was the first team that tied SEO work to pipeline, not vanity traffic.”
Ready for work that ties to revenue, not theatre? Book a call.
Engagements are led by Innam Dustgir, Founder. Longer personal record: innamdustgir.com.
Contact
Book a call. Tell us what has to move.
Have a project, a ranking problem, or a product that needs to ship? We reply within one business day. Led by Innam Dustgir, Founder.
- UK / International+44 7380 102975
- info@sirajiasol.com
- LahoreSector R DHA Phase 2, Lahore 39350, Pakistan
- KarachiB-28, Block 16 Gulshan-e-Iqbal, Karachi
Sources and further reading
The public standards the work in these case studies follows.
- Google Search Central: SEO Starter Guide — the baseline we hold our SEO work to.
- Google Search spam policies — why we do not use PBNs, link farms, or paid link schemes.
- web.dev: Core Web Vitals — the page-experience metrics our web builds are measured against.